Aviva Investors has appointed integrated agency Kitcatt Nohr Digitas to its global advertising business. The appointment follows a three-way pitch.
Kitcatt Nohr Digitas has been asked to develop a creative approach for Aviva Investors both in the UK and in their core markets internationally (Continental Europe, North America and Asia Pacific).
Kitcatt Nohr Digitas’ work with Aviva Investors will encompass brand and tactical campaigns, on and offline.
Paul Lockstone, Global Director of Marketing and Communications at Aviva Investors, said: “We were impressed by Kitcatt Nohr Digitas at every stage of the pitch process. We found their approach to our brief highly creative, and we’re really looking forward to working with them on a campaign that will engage our target audiences in a more dynamic way.”
Marc Nohr, Chief Executive Officer at Kitcatt Nohr Digitas, commenting on the appointment said: “This is the first new account we’ve won since announcing our merger with Digitas UK to create Kitcatt Nohr Digitas, and it’s a great endorsement of our new international offering. We’re really excited to be working with such a well-known and respected global brand, and we can’t wait to get started.”